About the project:
The SOAK brand needed a new digital face. The previous version of the site no longer corresponded to modern UX/UI trends and worked against the company’s image. We took on the rebranding and image website.
Task:
Rethink the visual image of the brand, create a website at the level of modern studios and turn it into a real attraction tool to increase the number of applications for cooperation.
Solution:
The basis was UX&UI research and multi-stage testing with users. We developed an intuitive UI with interactive elements and complex 3D sequences so that the site does not just talk about the brand, but immerses you in it and holds attention.
Result:
The website redesign increased the number of requests for cooperation by 34%.